Since 1998, we have helped brighten days and warm hearts for countless kids by creating unique characters and innovative products. We’ve built a team of experts in their fields who dream big and don’t stop until they deliver happiness.
Features we know you’ll love!
It’s a long (but fun!) journey for a cuddly plush piece to go from the spark of an idea to the home of a little one. It’s the attention to detail that makes that journey worthwhile for our close-knit team of devoted moment-makers!
TAKE A PEEK BEHIND THE CURTAIN
Get to know our moment‑makers!